Orchestration
Lead Routing
Deterministic rule chains that decide what happens the moment a lead changes state.
Positive reply handoff
Active
If positive reply
Create GHL Contact
Assign Salesperson
Move Pipeline → Meeting
Start Nurture Workflow
Pause Cold Outreach
Customer conversion
Active
If customer purchases
Remove all cold campaigns
Move to Customer Nurture
Global opt-out
Active
If unsubscribe
Remove from Instantly
Remove from GoHighLevel
Add to suppression list